Inc Con is a mockup of a St. Louis based tattoo convention, that celebrates the American Traditional tattoo art style. Known for its vibrant and rebellious spirit, this convention, promises to be a celebration of bold lines, iconic designs, and the deep roots of traditional tattoo artistry. celebrating the craft of tattooing in all it’s forms. With a focus on American Traditional tattooing, Inc Con provides a platform for both established and emerging artists to showcase their work, exchange knowledge, and engage with tattoo enthusiasts from around the world.
Inc Con Blacked Out
Challenge
My Task was to create a brand identity and promotional materials for Inc Con : Blacked Out. The challenge was to merge the timeless, bold aesthetics of American Traditional tattooing with modern design trends without losing the authentic, rugged feel of the tattoo style.
Concept developmet
Several initial concepts were explored, each aiming to balance the rough, bold characteristics of traditional tattoos with modern graphic design. Exploring the iconic symbolism that makes traditional tattooing, the chosen design reveals a bold, black-and-white a feline character, with representational pointed ink pens for ears.
To emphasize the blackwork tattoo theme, the color palette was intentionally minimal:
Black: Primary color representing the bold, ink-heavy style of blackwork tattoos.
White: Used for contrast and to create negative space.
Red: A secondary accent color, used sparingly for promotional materials and merchandise, symbolizing the passion and intensity of the tattoo culture.
